Bots: disclosure.

CA AB410 requires companies to disclose when they are using bots to interact with people online. This means that if a business uses automated programs to communicate, they must inform users that they are not talking to a real person. The goal is to increase transparency and protect consumers from being misled.

Supporters of CA AB410 argue that the bill promotes transparency and helps consumers make informed decisions in their online interactions. By requiring disclosures about bots, it empowers individuals to recognize when they are engaging with automated systems rather than humans, fostering trust in digital communications.

Critics of CA AB410 may argue that the bill could impose unnecessary burdens on businesses, particularly small companies that may struggle to comply with the new disclosure requirements. They might also contend that the legislation could stifle innovation in the use of bots for customer service and engagement, potentially limiting their benefits to consumers.